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Retell AI pricing, use cases, and first steps

Retell AI lets you build voice agents that make and take calls: booking, qualification, support. You pick the voice and model, describe the agent’s behavior, then connect it to a phone number. You pay per minute, with no commitment.

Retell AI has a free plan. The recommended plan to start with: Pay as you go, $0.07 to $0.31 per call minute. Prices checked on October 21, 2026 on the vendor’s official page.

Retell AIAI voice agents that answer the phone
Vendor
Retell AI (United States)
Free plan
Yes
Recommended plan
Pay as you go, $0.07 to $0.31 per call minute
In the European Union
Partly available
Page checked on
October 21, 2026

What Retell AI does

Who it’s for: businesses that get many calls, and their developers.

Voice agents

Inbound and outbound calls.

Voice choice

Voices from several providers.

Booking

The agent checks and books slots.

Also

  • Call analytics

Retell AI pricing

Voice infrastructure: $0.055 a minute, plus voice and model.

PlanPriceWho it’s for
Pay as you go Recommended to start$0.07 to $0.31 per call minuteStart with no commitment
EnterpriseCustom pricingHigh volume

What the free plan includes

$10 in free credits.

Nova’s advice

The per-minute price depends on the voice and model chosen.

A first try, in 45 minutes

Your data. Calls are recorded and transcribed: inform callers.

What it does less well

  • Setup takes time and testing.
  • Cost depends on many settings.
Build a booking agentRetell AI
  1. Pick an agent template.
  2. Write the instruction.
  3. Test with an in-browser call.
  4. Fix hesitant answers.

The prompt to copy

You are the firm’s front desk. Offer two time slots and confirm by text.

Alternatives to Retell AI

Vapi

Voice agent platform for developers.

Aircall

Business phone system.

In the same family: voice

Frequently asked questions about Retell AI

How much does Retell AI cost?

Pay as you go: $0.07 to $0.31 per call minute; Enterprise: custom pricing. Prices checked on October 21, 2026 on the vendor’s official page.

Can you use Retell AI for free?

Yes. $10 in free credits.

What happens to my data with Retell AI?

Calls are recorded and transcribed: inform callers.

What are the alternatives to Retell AI?

Vapi: Voice agent platform for developers. Aircall: Business phone system.

Official pages consulted

Page checked on October 21, 2026. Brands are named to identify the tools. No affiliation.