Ready-made automations
Abandoned cart, welcome, post-purchase follow-up.
AI tools · Sales and customer relations
Omnisend pricing, use cases, and first steps
Omnisend is an email and SMS tool built for e-commerce. It offers ready-made automations (abandoned cart, welcome), web push notifications, and SMS in several countries. A free plan lets you start, and migration from another tool is free.
Omnisend has a free plan. The recommended plan to start with: Standard, $16 per month. Prices checked on October 21, 2026 on the vendor’s official page.
OmnisendEmail and SMS marketing for online stores- Vendor
- Omnisend
- Free plan
- Yes
- Recommended plan
- Standard, $16 per month
- In the European Union
- Partly available
- Page checked on
- October 21, 2026
What Omnisend does
Who it’s for: small and mid-size online stores.
SMS
SMS in several countries, with credits.
Web push notifications
Messages in visitors’ browsers.
Also
- AI tools
Omnisend pricing
Prices computed from the 3-month totals shown ($48 and $177), before the 30% discount for paying 3 months upfront. Prices rise with the number of contacts.
| Plan | Price | Who it’s for |
|---|---|---|
| Free | $0 | To test |
| Standard Recommended to start | $16 per month | Email-focused stores |
| Pro | $59 per month | High volume and SMS |
What the free plan includes
250 contacts and 500 emails a month, no credit card.
Nova’s advice
Free is enough for a small store just starting.
A first try, in 20 minutes
Your data. The pricing page doesn’t detail hosting.
What it does less well
- Built for e-commerce, not B2B.
- SMS costs come on top of the subscription.
Recover abandoned cartsOmnisend- Open automations.
- Pick the “abandoned cart” template.
- Adapt the text and image.
- Turn it on.
Alternatives to Omnisend
Mailchimp
General email marketing.
Brevo
Email and SMS, French vendor.
ActiveCampaign
More advanced automations.
Frequently asked questions about Omnisend
How much does Omnisend cost?
Free: $0; Standard: $16 per month; Pro: $59 per month. Prices checked on October 21, 2026 on the vendor’s official page.
Can you use Omnisend for free?
Yes. 250 contacts and 500 emails a month, no credit card.
What happens to my data with Omnisend?
The pricing page doesn’t detail hosting.
What are the alternatives to Omnisend?
Mailchimp: General email marketing. Brevo: Email and SMS, French vendor. ActiveCampaign: More advanced automations.
Official pages consulted
Page checked on October 21, 2026. Brands are named to identify the tools. No affiliation.