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AI tools · Sales and customer relations

Shopify pricing, use cases, and first steps

Shopify is business software: you use it to create an online store and run it (products, orders, payments, inventory). AI is built in under two names. “Shopify Magic” writes your copy and edits your product photos. “Sidekick” is an assistant you type or talk to: it analyzes your sales, prepares a discount or a campaign, and asks for your approval before any change.

Shopify has no free plan. The recommended plan to start with: Basic, $29 per month, billed yearly ($39 billed monthly). Prices checked on October 3, 2026 on the vendor’s official page.

ShopifyYour online store, with an assistant that helps you run it
Vendor
Shopify (Canada)
Free plan
No
Recommended plan
Basic, $29 per month, billed yearly ($39 billed monthly)
Page checked on
October 3, 2026

What Shopify does

Who it’s for: small businesses that sell products online or in a store, and the people who run the store day to day.

Sidekick, your store’s assistant

You write to it as you would to a colleague. It knows your products, your orders, and your customers. It answers your questions, prepares the changes, and shows them to you before applying them.

Write the store’s copy

AI writes a product description, an email subject line, a blog post, or page copy from a few keywords. You pick a tone: expert, playful, sophisticated, persuasive, or supportive.

Edit product photos

You replace a photo’s background with a solid color or a transparent background, describe a new setting, or expand the image around the product. A photo taken on a phone becomes presentable.

Also

  • Ask about your sales in plain language
  • Prepare discounts, customer segments, and emails
  • Skills: your saved prompts
  • Talk to Sidekick
  • Have a small internal tool built

Shopify pricing

There is no lasting free plan. After the trial, Shopify advertises $1 per month for 3 months. Prices checked in US dollars on October 3, 2026; depending on your country, Shopify may show an amount in euros (the French App Store listing advertises €1 per month for 3 months).

PlanPriceWho it’s for
Basic Recommended to start$29 per month, billed yearly ($39 billed monthly)One person launching a store
Grow$79 per month, billed yearly ($105 billed monthly)A small team
Advanced$299 per month, billed yearly ($399 billed monthly)A store that sells in several countries
Plusfrom $2,300 per monthLarge brands

Nova’s advice

Use the 3-day trial to create a product and test Sidekick. If you’re launching a small store on your own, choose “Basic”: AI is already included. Move to “Grow” the day a colleague needs their own account. Also count the fees taken on each sale, on top of the subscription.

A first try, in 5 minutes

Your data. Shopify says it does not use one store’s data to run its AI for other merchants; data may be processed in Canada and the United States.

What it does less well

  • No free plan: the trial lasts 3 days, then you pay for a subscription, plus fees on each sale.
  • The copy and numbers AI suggests can be wrong or too flattering. A product description commits your business: always review before you accept.
Have Sidekick write your first product descriptionShopify
  1. Open the product you just created.
  2. Click the purple glasses icon to open Sidekick.
  3. Paste the prompt below into the chat field, replacing the details with your product’s, then click the up arrow to send it.
  4. The suggested text appears highlighted in purple. Review it: nothing is saved until you accept.
  5. Ask for an edit if needed (“shorter,” “no unnecessary adjectives”), then accept the version you like.

The prompt to copy

Write this product’s description in English, in 80 words at most, in a supportive, direct tone. Details to use: 200 g scented candle, soy wax, fig scent, made in France, 45-hour burn time. End with usage tips in two sentences.

Jobs that use Shopify

In the starter kit for 2 jobs.

Alternatives to Shopify

Wix

If you want a showcase site first, with a small store on the side.

Brevo

For email campaigns and customer tracking, from a French vendor.

Canva

For store and social media visuals, beyond photo editing.

In the same family: sales and customer relations

Frequently asked questions about Shopify

How much does Shopify cost?

Basic: $29 per month, billed yearly ($39 billed monthly); Grow: $79 per month, billed yearly ($105 billed monthly); Advanced: $299 per month, billed yearly ($399 billed monthly); Plus: from $2,300 per month. Prices checked on October 3, 2026 on the vendor’s official page.

Can you use Shopify for free?

No: Shopify has no free plan. Use the 3-day trial to create a product and test Sidekick.

What happens to my data with Shopify?

Shopify says it does not use one store’s data to run its AI for other merchants; data may be processed in Canada and the United States.

What are the alternatives to Shopify?

Wix: If you want a showcase site first, with a small store on the side. Brevo: For email campaigns and customer tracking, from a French vendor. Canva: For store and social media visuals, beyond photo editing.

Official pages consulted

Page checked on October 3, 2026. Brands are named to identify the tools. No affiliation.